Who wants free food? How about a free car wash or even free movie tickets? Well, by listening to Rock Hits 92.3 at 923xrk.org, you could be the winner! All you have to do is listen between the hours of 6 AM and 6 PM every Friday and hear the cue to call their studio phone line. Then if you are the right caller, you have a choice of 3 different prizes. All this must sound good to be true, doesn’t it? Well, it isn’t! You can win those prizes and afterwards brag about your free stuff to all your family members and friends.

What if I said that Rock Hits 92.3 WXRK totally sucks and all the DJ’s are lame? Well, perhaps you haven’t listened long enough to even care! Have you thought about that? Hey here’s a good thought, I dare you to listen corporate radio instead and try to win their contests! Let’s make that a double dare actually! You’ll have a 1 in a million chance of winning a $1,000 prize! I already know how these stations operate! They are literally taking pennies from the dollar! I’d say less than a penny is more sufficient for those greedy companies to reward their listeners. And they make millions of dollars in advertising revenue so that they can put it into the CEO’s and shareholder’s pockets. Rock Hits 92.3 WXRK doesn’t do that! They can’t and they won’t since LPFM’s are prohibited from playing commercials! They rely on donations from listeners and businesses to stay on the air! The money they raise goes exclusively to their station equipment and transmission tower as well as giving back to their listeners! If you enter a contest on Rock Hits 92.3, you’ll have about a 1 in 10 chance of winning a $50 prize. Corporate radio can’t beat those odds! Just remember that contest rules apply, visit 923xrk.org for more info.

Here’s my problem with corporate radio! Are you ready? They have small playlists and far-away non-local DJ’s that voice track on dozens of stations. And some radio stations don’t have any DJ’s at all at certain times of the day! A single radio station that’s owned by one person is way better because unlike corporate radio, the owner isn’t greedy (I promise he isn’t). In fact, there can be multiple winners on Rock Hits 92.3 WXRK! If you don’t believe me, just call their studio line and ask for yourself. Rock Hits 92.3 WXRK is the perfect radio station for you! They play all the rock you crave, including Deftones, Korn and Bush and all the alt-rock bands you can’t get enough of, such as Foo Fighters, Weezer and Nirvana. Want some metal? They got that too! You can crank up some Slipknot, Lamb of God, (yeah they really do play them after 10 PM), and even Pantera!

Rock Hits 92.3 has been around for 10 years! Can you believe that? Most LPFM’s don’t even last 2 years, so they beat the odds! Make sure you donate (donation goes out to Blue Ridge Free Media) today so that the station lasts another 10 years!

Now, if you are looking to hear Beabadoobee, Plain White T’s or The Temper Trap, you can go listen elsewhere because you won’t hear those slow alt-wannabies on Rock Hits 92.3 WXRK. I did a song search on the live stream just to make sure they haven’t and won’t EVER play them! Also since this is an independently owned radio station, if one staff member thinks a song sucks, he/she might be right! I’m sure it will still get played anyways because it’s only one person. I can give you an example. It would be Sublime’s 2025 track Ensenada. If all the other staff members agree that song sucks, then it’s goodbye and good riddance to that song. But so far, it’s still on the air so I guess it was a unanimous decision! All the decisions at this radio station are performed locally, not by some CEO or music consultants. Donating for cool stuff might be a great way to help support this radio station. You can do so right here: Donation Premiums | RockHits 92.3. Also remember that no government or educational institution will ever send any grant money to Rock Hits 92.3 WXRK so they rely on you, the listener, to help keep this station on the air. They are a non-profit IRS 501(c)(3) organization. That means you get a 2-way tax advantage of you and the radio station of not paying any sales tax or income tax for any amount that you choose to donate. Keep rock music on the air in Charlottesville by donating today. You can also become a monthly contributor as well. That can really help the station a lot! The more you donate, the more contests and giveaways Rock Hits 92.3 WXRK can provide.

If you are an employee of a business or organization that makes marketing decisions, WXRK is looking for underwriters. They can be reached at sales@wxrk.org. Or you can message them on Facebook, https://www.facebook.com/rockhits92.3. It’s the blue button next to “Follow” or “Following” if you’ve already followed. You can also reach their office by calling 434-422-0415.

If you can’t afford to donate or become a sponsor of the station, no worries. I got an even better idea. All those vacation hours you’ve been piling up at work should be put to good use. How’s about volunteering for just 1 day a week for Rock Hits 92.3? Or better yet, if you like oldies better than rock, you can volunteer for 97.9 WREN or 101.3 WVAI, a hip-hop and R&B station. Please note that since these are non-profit radio stations, you won’t get compensated for your time (perhaps they’ll pay you Bitcoin, just kidding), but there’s a good chance you could get some freebees from Rock Hits 92.3’s sponsors. The sky’s the limit, and hey, you might even become famous for volunteering for Rock Hits 92.3, WREN or WVAI. Don’t tell anyone I said that. If you live in the Charlottesville, VA area, you can volunteer for Virginia Radio Coop by filling out the form here: Volunteer! | RockHits 92.3

If you want to run your own home-brewed radio station, go ahead and just broadcast whatever you want on any frequency you’d like and get away with it! The FCC won’t knock on your door! HOWEVER, it sure as hell better be a part 15 station, which has power measured in the microwatts, not miliwatts! And very few people realizes that radio takes up space, and that space is reserved for licensed radio stations such as 92.3 XRK! If the FCC didn’t exist to regulate radio stations, then LPFM’s such as 92.3 XRK would cease to exist! Interference would just run rampant and there would be no clear station to listen to. Everyone would just shake their radios around and hope for the best! So what’s the point I’m getting across? A license costs money! And guess what else costs money? A radio tower, but not just any tower, one that’s large enough and supported by guy wires so that everyone in town can hear the station! Just in case you’re interested in knowing, a broadcaster can’t just put a tower on a roof. There’s rules on that, especially in leased commercial zones. And not to mention that it would be unsafe to be that close to a tower in the event that someone needed to do roof maintenance. Then they would be lawsuits and everything else! A landlord is not going to take on that responsibility. That’s why towers need to be elevated hundreds of feet in the air. Automation is also expensive. The software gets their license fees, and don’t get me started on royalties either. The songwriter gets a commission from the record labels every time a song gets played on the radio. Also, have you ever noticed why one station is so much louder than another? It’s due to a compression method called audio processing which involves pre-emphasis and peak-limiting to stand out among the competition! Rock Hits 92.3 is loud for a reason, it just rocks and needs to be loud! Another cost factor is a professional-grade microphone. That certainly isn’t cheap either. But that’s just a few of the many expenses that a radio station pays! I’ve always known that it takes a miracle worker for an LPFM station to survive. You can be that miracle worker. Your tax-deductible donation helps Rock Hits 92.3 maintain their equipment so that the station is running at 100% all the time. And boo to corporate radio. Independent radio is #1!

There is a simple formula to playing great music! Have live and local DJ’s at every hour of the day and play the best music that you wanted to hear! That makes a radio station #1 in my book! Oh by the way, if you aren’t much into rock, no worries! You can check out 101 Jamz for hip-hop and R&B or 97.9 WREN. (click to visit their high-quality stream). I am mentioning them because those are Rock Hits 92.3’s sister stations. And just by listening, you can enter giveaways on those stations as well. Contest rules apply.

Rock Hits 923’s Story

Mike Friend is the guy that owns this station. His goal is to make sure you hear all the rock music you wanted to hear! And he worked hard for achieving his 1,400 followers on Rock Hits 92.3’s Facebook page. He needs more followers, so follow him!!!! The idea stemmed from a corporate owned New York station with the same call letters, WXRK. You know what happened? Someone flipped his wig and decided to play musical chairs with their formats. Shame on him! There will be no flip-flopping here, because that’s just plain B.S! Rock music is here to stay! 92.3 XRK‘s got you covered!

WXRK General Manager

Local Bands Needed

Local bands can help Rock Hits 92.3 fulfill their mission to help shape the community and make it a more vibrant place. If you know of a band in the Charlottesville area that wants to get played on the radio, now’s your chance. Have them message Rock Hits 92.3 at https://www.facebook.com/rockhits92.3. They will provide details on how to submit their music file. You can also message them via their message page here: https://923xrk.org/contact/

Here’s a good question, what if no-one responds right away? You can contact Mike directly at Mike@923xrk.org or there is something called a telephone as well! You can reach their studio at 434-817-9230. Or you can stop by their studio, located at the Seminole Square shopping center which is 394 Hillsdale Dr. Charlottesville, VA. 22901. You can also provide lyrics if you’d like, this way they know if the kids are in bed or not because this IS radio after all.

Once you hear your song on the radio, I’m sure you’ll be super stoked. I recommend posting a video through social media of your reaction! And last, but not least, don’t forget to tell Alexa to play WXRK. That way while you’re home, you still got Rock Hits 92.3 playing the all the rock songs that you’ve known and loved!

My name is Jeremy Hirzel, and I consider myself a huge fan of Rock Hits 92.3!